Coming soonTrack 15

LTV Modeling

LTV that holds up CAC decisions, not aspirational deck number.

01What it solves

LTV is calculated once a year, never validated against real cohorts. This track installs a defensible LTV calculation — by cohort, sensitive to churn assumptions, refreshed quarterly.

Status

Coming soon

This capability is on the roadmap. We’ll notify you when it’s ready to run on your data.

Notify me when this is live →

03What you'll see

What the product shows

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LTV models: simple ARPU × lifetime, geometric retention, cohort-weighted

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Sensitivity analysis on churn assumptions

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Connection to CAC ceiling decisions

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Quarterly refresh + drift detection